If you're in need of prescription eyeglasses, sunglasses, contacts or other eyewear products that are reasonably priced and fashionable, visit the optical store in La Crosse, Wisconsin.
Expert providers
Our multidisciplinary team of experts, including board-certified ophthalmologists, and staff in Optometry and Optical Services, collaborate to ensure you and your family receive the eye care you need.
Products
We have a large selection of popular brand name eyeglass frames available in all styles, from traditional to fun and funky, in a wide price range for both children and adults, plus contacts and sunglasses, including:
Single vision, bifocal, trifocal and progressive lenses
No-line bifocals and thin lenses
Non-glare lenses
Transition and tinted lenses
Contact lenses — most brands of lenses can be ordered
Magnetic clip-on sunglasses
Prescription, nonprescription, sports and motorcycle sunglasses
Services
Contact lens training
Personalized assistance as you choose the correct frames for your facial features, skin tone, eye and hair color and face shape to complement you and your prescription
Prescriptions from other locations can be processed